Visual identity and illustrations made for the festival Melissa Makers 2018.
Melissa Makers Festival - Tramas Urbanas was a festival organized by the brazilian fashion brand Melissa gathering creative people in two cities in Brazil: Curitiba and Salvador. The project was divided into two parts: the first one was online, with creatives sharing their processes on Instagram Stories and on Melissa's website. The second was the festival, which had perfomances, talks, workshops and an art fair.
I developed the visual identity concept around the festival's name “Tramas Urbanas” (Urban Threads, loosely translated), and the intention was to show creativity as a way to connect the city. I created lines inspired by yarns and tessellations to represent connection and creativity and used them in all materials, online and print. I also created a color palette inspired by Melissa, and each city where the festival happened had its own predominant color (blue for Curitiba and green for Salvador), which helped to differentiate both events on social media. I also created a series of illustrations for printed materials and social media, inspired by the creatives, their work and tools.
I've been working with the lovely people from Column Five to come up with these illustrations for Dropbox online articles about work culture, team work and creativity.
I wanted to draw awesome ladies so I made this poster about feminist artists. The print is available to purchase here.
I worked as a designer and illustrator on this project. Just Sit is a meditation guidebook, published by Harper Wave, a imprint of Harper Collins. Almost every page is illustrated, which was a challenge but also very gratifying once the project was complete. The authors wanted the illustrations to be fun, playful, colorful and a little cartoonish so I came up with this style and color palette.
Part of a series of maps I made for Marriott.
A few of the infographics I designed for The Trade Desk, a buy-side platform providing access to RTB inventory for display, television, video, social, mobile, and more.
I designed a series of infographics for Benefiber, these are a few of them.
I designed the logo for the awesome Girls Rock Camp Porto Alegre (a city in the south of Brazil), a camp that help girls to build self-esteem and find their voices through unique programming that combines music education and performance.
Besides the logo I also created variations that could speak to different personalities.
Personal work.
In 1518, a bunch of people from a french town called Stransbourg were affected by something called dancing mania. It began with one lady named Frau Troffea dancing in the street and end up with, more or less, 400 people dancing on for days without rest, resulting in some deaths of heart attack, stroke and exhaustion. This project is, in some sort of way, a memorial for Frau Toffea. From the silliest little dance to the most elaborate dance sequence of the history of cinema, there were a lot of dancing in the last decades (not enough to kill anyone, I hope). Here are some of these dances.
This is a tribute I made to Bill Murray in 2012 (still waiting for him to invite me to hang out).
